Mejuri Wear the S*** Out of it

This creative was the largest International Campaign I was able to shoot with Mejuri, being featured in Times Square, and Central New York on billboards and posters throughout the city.

Style direction was a "back to basics" approach inspired by day to day actions: going to the gym, getting a morning bagel or having pizza. This was to help communicate to our customers that the jewelry could be worn everyday and everywhere.

Photographer: Tyler Hayward
Style Direction and Production: Catrina Chen